Collaboration​ & Data Monetization

VusionGroup’s Collaboration & Data Monetization solution set empowers CPGs with performance insights, ensures retail compliance tracking, and facilitates partnerships across category management to drive additional revenue.

Our unique expertise in Collaboration & Data Monetization

VusionGroup’s Collaboration & Data Monetization combines data sources to enhance datasets and provide CPGs with upgraded KPIs and performance insights. It tracks compliance with retail agreements, assesses revenue impacts from execution gaps, and facilitates collaboration on a single platform.​

Why consider Collaboration & Data Monetization?

  • Boost category​ performance

    Provide CPGs with actionable performance metrics to enhance category growth and improve negotiations.

  • Track execution​ compliance

    Enable CPGs to track compliance with retail agreement execution and revenue impact, thereby informing next-step approaches.

  • Foster winning​ partnerships

    Facilitate CPG-retailer partnerships that expand category growth and unlock additional revenue for both parties.

Key figures

  • Improve negotiation meetings preparation

    Grow sales up to 4% through collaborating on assortment optimization

  • Gain visibility on retail compliance

    Get clear visibility on the compliance of negotiated agreements with retailers vs in-store reality

  • Boost product availability

    Increase by up to +15pts product availability

    Increase promotions profitability by 15% to 30%

What collaboration & data monetization can do for you & your suppliers

Category data & insights

Easily extract data and KPIs on category performance from actual retailer data with high granularity

Get immediate access to categorized and legible shopper insights to better understand category and brand performance through the shopper’s lens

Real-time collaboration

Collaborate with retailers around projects aiming at optimizing assortment, merchandising plans, promotional plans, with projections based on transactions and shopper behaviors

Execution data & insights

Get alerts & recommended action to prioritize corrective actions with retailers to improve in-store execution

Get reporting on the retailer assortment compliance in store for CPG products

Get visibility on retailers' out-of-stocks, understand the origins (shelf, store, warehouse)

We’re here to help make your store smarter and more efficient.
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